Hi HG.
Your products look really good.
Now, my comments (constructive criticism).
Have a look at the text and fonts.
The full-justified text is hard on the eyes. Left-justified text would flow better and make it easier for the viewer to keep track of where they are on the page.
Also, the text/background contrast for some of your headers isn't very high. It might be hard for some people to read.
The letters in "Putting the Person into Personalised" are all squinched together.
I am looking at it on a netbook, so it might look differently on a larger screen. Netbook sometimes does funny things to the display. Also using Internet Explorer - may be different on differnet browsers.,
Also, where it says "All our products are created using information you provide in a simple email form", it would be good if the words "simple email form" link to the actual form. (To be honest, I'm a numpty and couldn't find the form. When I click on "Contact Us" I just get phone numbers.)
On the shop page, it would be good if you could click on each small image so that it brings up a larger image. And maybe with each image a brief description of what you do to make it personalised.
I can't figure out why the anwers to the faq questions are in different colours (brown and orange). It looks like you might be trying to divide them into two different categories, but I can't figure it out. If you do want to have answers in two different colours, they should be obviously different, like red and green. The brown and orange are really close to one another.
I realise that you have used a template site, but I suppose there is a way to jiggle aroud with the code a bit?
I hope you aren't bothered by my comments. I look at websites all day, so I can be a bit nitpicky.