We have a Firestick, which was well worth the £20 we spent on it for the convenience of having all the streaming services (Netflix, iPlayer, Channel 4, etc) on the TV without having to toggle between different options! It was also much cheaper than getting a Smart TV, which does the same thing and may be what the article you're referring to is talking about.
As far as I understood it, that was the only way to get it onto the TV because it is a streaming site.