I think I said this on the other thread, but I think a lot of it is how the beef is ground. Often when I look at premade burgers at the store they look almost like paste. Gross.
There is a good place in Cambridge called Bill's. I'm sure I will find out in a few seconds that it is a chain, just like every place in Cambridge.
Does it look a bit like a farm shop? Sell it's own Jams?
Then yes it's a chain, there was one in Lewes for ages, then spread to Brighton, there's a few in London now, there's like 20 of them.
They're *alright* I guess overpriced, we get breakfast in the covent garden one sometimes as it's five minutes from our house.
Oh the overpriced thing goes especially for the farm shop stuff, repackaged rubbish.
I used to love the original in Lewes when I was at uni:(