I quite like Quorn and regret that it is not available in California. I confess, I also used to like meat. But I don't eat it. Why, you ask? Well, it has nothing to do with what I like or don't like. It's simply a matter of principal. My personal conviction (one that I would not presume to impose on anyone else) is that I don't want to eat anything that has to be slaughtered, butchered, or bled. Meat substitutes provide an acceptable alternative.