It cost us the same price as when we went to GBK (gourmet burger kitchen) to eat there, and it's local to me. Their burgers taste good, are cooked well (you get to choose how well you want it), and their fries are ridiculously thin and crispy and they're hot when you get them.
It's more expensive than fast food, but it's miles above them, IMO. I've only found GBK and Byron's to be burgers I'll eat, none of the convenience/fast food/pub burgers even compare.